Deploying an MSP update is different from running an EXE. Because MSPs rely on Windows Installer, they must be applied using msiexec.exe. Here is the standard command syntax for deploying acrobatupd11023.msp:
msiexec.exe /p "c:\path\to\acrobatupd11023.msp" /quiet /norestart /log update.log
Parameter breakdown:
Aside from security, the .msp feature set includes stability patches for the 11.0.23 build: acrobatupd11023.msp